AnimationFunnel
For SaaS teams

Demo requests that fill — not bounce.

B2B forms with multi-step qualification, conditional logic, and CRM-grade routing. Pixel tracking that survives the Buyer's-journey gauntlet of work email rules, Microsoft 365 link scanners, and ad blockers.

Free while in beta · No credit card · Cancel any time

SaaS

Why saas teams pick AnimationFunnel.

Every value prop below is the result of working with saas customers and watching where their funnels actually leak.

Qualify leads without scaring them off

Show the 'company size' field only after we know they're a fit. Conditional logic means short forms feel short and long forms only get long for high-intent.

Server-side tracking for paid demand gen

Microsoft 365 link scanners pre-fetch every URL — wrecking client-side pixel attribution. Server-side Meta CAPI + Google Ads survives the scan.

Route to the right BDR before they hit submit

Score territory, ICP fit, and intent at submit. Round-robin to BDRs via webhook. SLA timer starts before the thank-you page renders.

Forms saas teams ship every week.

Each use case below comes with a ready-made template — pick one, customize the copy, and ship.

Demo request forms

Multi-step demo flow that doubles as in-form qualification: company size, current stack, use case, urgency. Hot leads route to AE, marginal to BDR.

Free trial signup forms

Trial signup forms with progressive profiling. Don't ask for everything up front — start with email and enrich during onboarding.

Product waitlist forms

Waitlist + early-access signups with referral tracking baked in. Pre-launch leadgen for new SaaS products and feature betas.

Customer feedback / NPS forms

Post-onboarding NPS, churn-risk surveys, and feature feedback flows. Embed in the app or send via email — same form, multiple distribution.

FAQ

Common questions from saas teams.

Can I sync leads to HubSpot or Salesforce automatically?

Yes. Webhook integration pushes every submission to HubSpot, Salesforce, Pipedrive, Marketo, and any other CRM that accepts webhooks. Field mapping is no-code.

Does it support custom domains?

Yes. Run forms on `forms.yourdomain.com` so the URL never breaks brand. Custom domains are on the Pro plan.

How do I A/B test the demo form?

Per-step A/B testing lets you split-test individual fields, headlines, or CTAs without cloning entire funnels. Statistically significant lifts ship in days, not weeks.

Ready to ship a saas funnel?

Free while in beta. No credit card. Cancel any time.

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