AnimationFunnel
For DTC brands

Quizzes that sell. Forms that don't drop attribution.

Product finder quizzes, sizing guides, and post-purchase forms with adblock-proof Meta + TikTok pixel tracking. Built for DTC growth teams sick of paying for invisible conversions.

Free while in beta · No credit card · Cancel any time

E-commerce

Why e-commerce teams pick AnimationFunnel.

Every value prop below is the result of working with e-commerce customers and watching where their funnels actually leak.

Recover the 30–40% Meta is no longer reporting

iOS 14+, ITP, and content blockers gut client-side Meta tracking. Server-side CAPI fires from our servers — recovers attribution without a tag-management circus.

Quizzes that route to product pages, not landing pages

Use logic to route every visitor to the right SKU. Conditional CTAs deep-link to the Shopify product. Average AOV uplift on quiz-routed traffic: 18–34%.

Email + Klaviyo capture without breaking the funnel

Capture email mid-quiz and sync to Klaviyo on submit. The fall-off email goes out before the visitor closes the tab.

Forms e-commerce teams ship every week.

Each use case below comes with a ready-made template — pick one, customize the copy, and ship.

Product finder quizzes

Skin type, hair type, fit, taste — the questions a salesperson would ask, automated. Routes the visitor to the SKU matching their answers.

Sizing guide forms

Sizing guides for apparel, footwear, and accessories. Reduces returns by routing each customer to the right size on the first order.

Returns / RMA forms

Multi-step return flows with photo upload, reason capture, and refund-vs-exchange routing. Cuts CX ticket volume by 40%.

Abandoned-cart recovery forms

Capture abandoned-cart context as a quiz answer. Re-engage with a personalized email — not a generic 'you forgot something' blast.

FAQ

Common questions from e-commerce teams.

Does this work with Shopify?

Yes. The embed snippet drops into any Shopify theme via the theme editor. Submissions can webhook into Shopify Customer Events, Klaviyo, or any tag manager.

Will the Meta and TikTok pixels actually work in 2026?

Yes — that's the whole point. Server-side CAPI fires from our servers and is unaffected by ad blockers, ITP, or iOS Mail Privacy. Meta and TikTok ad managers see your conversions.

Can I match form answers to specific products?

Yes. Conditional logic + URL parameters route quiz takers straight to the product they're a fit for. No middleware required.

Ready to ship a e-commerce funnel?

Free while in beta. No credit card. Cancel any time.

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